Showcase your start-up for free at XR EXPO 2026 – 12 exhibition places available, powered by CARS 2.0

On April 28–29, 2026, Stuttgart will become a key meeting point for Extended Reality in the B2B sector as XR EXPO brings together companies presenting their VR, AR and MR solutions directly to industry decision-makers. Within the dedicated Start-up Area powered by CARS 2.0, twelve selected start-ups will have the opportunity to exhibit free of charge at XR EXPO 2026.

The Start-up Area is realized through a strong cooperation between CARS 2.0 – Cluster Automotive Region Stuttgart and Wirtschaftsförderung Region Stuttgart (WRS). Together, the partners aim to support young, innovative companies on their transformation journey and strengthen the XR start-up ecosystem in the Stuttgart region and beyond.

Participating start-ups will receive a fully equipped 6 m² exhibition stand, exhibitor badges, and the opportunity to present their solutions directly to industry decision-makers. In addition, the Start-up Area offers valuable pitching, networking, and visibility opportunities within an international XR community covering VR, AR, and MR applications across multiple industries.

The offer is aimed at young companies founded within the last five years. Please note that the number of funded exhibition spaces is limited – first come, first served.

For more information and application visit Start-up Area powered by CARS 2.0